01 About
Growth is a system. I build the system.
I'm Rangeet Majumder — a growth and performance-marketing strategist. I help [founders / brands / marketing teams] turn ad budgets into compounding, measurable revenue, owning the whole funnel from first impression to repeat purchase.
Background
[Two or three sentences on who you are and your track record — e.g. years in performance marketing, the kind of brands you've scaled, and total ad spend managed. Replace this with your real story.]
[A line on what makes your approach different — creative-led, measurement-obsessed, AI-leveraged — and the outcomes you care about: profit and payback, not vanity metrics.]
02 Approach
How I think about growth.
Creative is the lever
Most accounts are bottlenecked by creative, not bids. I treat ad creative as the primary growth variable and test it like a product.
Own the whole funnel
Media, landing pages, tracking, and lifecycle move together. Optimising one in isolation just shifts the leak somewhere else.
Profit over proxies
I optimise to contribution margin and payback — not clicks, not last-click ROAS. If it doesn't show up in the P&L, it doesn't count.
Leverage with AI
AI for creative iteration, analysis, and automation — so a small team ships like a big one and the account compounds faster.
03 By the numbers
Replace bracketed figures with your real numbers.
04 Stack & tools